From Microscopes to Media: The Unexpected Path of an AD+PR Student

Charlotte Cash’s unconventional journey to advertising management
By: Hailey Esposito
Charlotte’s Cash’s academic journey took an unexpected turn when she transitioned into the world of advertising management from the biomedical major. Cash’s story sheds light on the intersection of two diverse academic backgrounds and highlights the transformative power of stepping out of your comfort zone to pursue one’s passions.“I was fascinated at the prospect of being in the medical field and wanted to make a difference in healthcare,” said Cash.
However, as she dove deeper into her studies, Cash felt disconnected.
“I realized I really did appreciate science and the field but could no longer see a future in pursuing this kind of career,” Cash said.

With a newfound clarity, Cash began exploring alternative paths that aligned with her interests. It was during this search that she stumbled upon the Advertising Management program in MSU’s Department of AD+PR. Intrigued by the inherent blend of creativity and strategy in advertising, Cash said she felt she discovered the perfect fit for her skills and interests.
Still, the transition into the Advertising Management program did not come without its challenges. Cash was forced to navigate unfamiliar territory and adapt to a much different academic environment with new classes, materials and programs. She approached these hurdles with much determination, fueled by her passion for her newfound field.
“It was a steep learning curve, but I was excited to immerse myself in every aspect of the field and start my new path,” she said.
Despite these challenges, Cash’s unique journey gives her an edge in advertising. Her ability to approach situations from multiple angles by combining analytical thinking with creative problem solving is crucial in an industry that builds on innovation and adaptability.
Cash’s story is an inspiration for all aspiring professionals that following one’s passion and embracing unexpected opportunities can lead to extraordinary outcomes. In a world where diverting from the path is considered unconventional, Cash is a perfect example of the powerful self-discovery and academic resilience can be.
Are you feeling disconnected from your current academic path? If you are considering a change in your major or need help planning your schedule, reach out to CAS Academic Advising https://comartsci.msu.edu/advising for guidance and support.